Posts Tagged ‘ModelCo’

Mascara wars: ModelCo vs Lancome

January 10th, 2010

We’ve recently collated the results of our mascara reviews into our Winningest Products page. In my latest review I test ModelCo mascara against Lancome Virtuose.

Lancome Virtuose is a really great mascara. We’ve reviewed it against many other mascaras over the years, and it always comes out on top. It’s clump free, has a great curved wand which is perfect for upper AND lower lashes, and lengthens and curls. Brilliant.

But the difficulty with this review is that the challenger – ModelCo – is really good too.

It got a free ModelCo mascara (with a cute little mirror stuck to it) with a magazine. The magazine was crap but the mascara was well worth it. You might be able to see in the photo that it is slightly less black than the Virtuose and probably doesn’t fatten lashes as much. But it is also clump free, separates lashes, lengthens, doesn’t smudge through out the day, and looks very natural.

So I gotta make this battle a tie!